Spaces & projects for a new era




My purpose is to create spaces that enable and inspire transformation, allowing society to transition to a new paradigm.

I am a catalyst in that transition, connecting the old to the new by building bridges to the emerging unknown.

My passion is to support projects in tourism and hospitality that want to embrace the opportunities of change.

Working at the intersection of place-making and social innovation, I help you to create holistic concepts and projects that embrace the new paradigm mindset.


For retreat centers, resorts, hotels, tourism and eco-smart villages                   

  • Concept creation, feasibility studies, project management & development

  • Future-proofing your mindset, business & value creation model

  • Adopting regenerative practices for true sustainability


  • Placemaking: Creating hybrid multi-use concepts that inspire

  • Tourism: Promoting regeneration with new approaches

  • HabitatPrototyping innovative showcases 

  • Trends: Designing future-proof service offerings

  • Openings: Coordination and management 

  • Health: Holistic wellbeing, healing & Spa’s

  • Events: Planning & supervision


  • Experience & ontological design: rethinking your product offering

  • Holistic leadership & Teal governance: rethinking your management practices


Regenerative tourism as a response to the current situation;

how to adopt a regenerative mindset for a new paradigm.

  • Creating transformative customer experiences

  • How to integrate social innovation to your business

  • Creating purpose by changing company culture


Make the best out of your asset and infrastructure with a new concept, creating a hybrid mixed-use model.

  • Potential of repurposing your property

  • Solutions for you and the local ecosystem

  • Value creation models using Co-living 


The pandemy is a wake-up call for the industry. Take the opportunity to rethink your positioning and business model.

  • What are the new trends and customer needs?

  • What are your personal and business needs?

  • How to match both and create a future-proof strategy


Society is changing, so are the needs for future placemaking concepts that embody changing needs.

  • From concept creation to the feasibility study

  • Project planning, coordination and management

  • Opening support and operational advisory




martin 5.jpeg

To embrace the emergence of a new paradigm, we need to update our worldview and perspectives.

By creating spaces that enable transformative learning experiences, we can support this process.

                                   Martin Hohn

Atma is a Sanskrit term that refers to the human essence and our higher self.

I have been following that calling for the last decade, which allowed me not only to transform myself and my business but also a lot of people and projects that I have worked with since.

I help you to ground, structure and implement your visions and assess, consult and advise on existing businesses, their positioning, strategy and operational transformation. 

Driven by a desire to work in holistic ways, with a systemic understanding and new approaches, I help your business with sense-making; bringing inspiration and practical advice. 

With a unique background, combining different worlds and a multitude of experiences and trainings, I offer a valuable skill-set to help navigating an increasingly complex world.

After a career in the international luxury hospitality management, working in 6 countries on 3 continents and being involved in 4 opening projects, I also worked in senior positions for two start-ups in the food and gastronomy industry. Since 2016 I am fully committed to my life purpose and work as independent social entrepreneur, supporting my clients to realize their projects and to bring their dreams to the world.

> Watch my presentation at the EcoHotelSummit

> Read my articles on Medium

> Event partnership with Re-build



How can we help

I have worked with a wide range of people and organisations that wanted to evolve or reinvent their business by creating more purpose and innovation.

Let me support you with practical concept solutions, strategic trans-formation processes, project

management and development.


Working internationally and based in Zurich and Ibiza, I can speak to you in ​German, English, French and Spanish.


An initiative to reinvent tourism on a Balearic island.

Undisclosed property

Alpine corporate retreat centre project; feasability-study, concept review and budget.

Start-up project to build a social innovation village with a holistic learning campus. 

Regenerative tourism concept for the Swiss Milestone Innovation competition 2020.

Undisclosed property

5* Medical Wellbeing resort in Switzerland; service design and budget.


Community & retreat project; concept development, feasibility, partnerships, business model.

Supporting the relaunch of the property; positioning, concept, operations, strategy.  

General post-opening support in operations, strategy and positioning for this seminar centre.

Re-structuring of a retreat centre, as well as planning their expansion project Ompio Campus. 



Concept space during WEF in Davos   -   Switzerland’s first Teal un-conference



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